Monday 11 October 2010

Marshall McLuhan - The Global Village

'The electronic age' has sealed 'the entire human family into a single global tribe’ (1962: p.8).
http://www.aber.ac.uk/media/Students/bas9401.html


The next medium, whatever it is - it may be the extension of consciousness - will include television as its content, not as its environment, and will transform television into an art form. A computer as a research and communication instrument could enhance retrieval, obsolesce mass library organization, retrieve the individual's encyclopedic function and flip into a private line to speedily tailored data of a saleable kind (Marshall McLuhan 1962).
http://www.utoronto.ca/mcluhan/marshal.htm


"If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire globe, and of the human family, a single consciousness?"
http://www.leaderu.com/orgs/probe/docs/mcluhan.html

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